Examining Organic Food Purchases and Preferences Within Jordan

Autor:	Mohammad Al-Oun, Jay M. Lillywhite, Jennifer E. Simonsen
Rok vydání:	2013
Předmět:	Marketing Product (business) Order (exchange) Food marketing Economics Certification Business and International Management Food Science
Zdroj:	Journal of International Food & Agribusiness Marketing. 25:103-121
ISSN:	1528-6983 0897-4438
Popis:	Continuing economic development in Jordan provides potential food marketing opportunities as a new group of prospective value-added food product consumers emerges. The growing demand for high-value foods such as organically produced items also provides a new potential value-added market for Jordanian farmers. No studies to our knowledge have examined consumer preferences toward organic food items within Jordan. This study provides an initial attempt to fill this knowledge gap by examining the market for organic food items from a demand perspective in order to increase the knowledge available to Jordanian farmers, food processors, and retailers.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::c94e4509ec3c4abfc98b2dbb4bffd227 https://doi.org/10.1080/08974438.2013.724000 Zobrazit plný text záznamu