From a distinctive sign to an exchangeable asset: exploring the U.S. market for trademark licensing

Autor:	Edoardo Ferrucci, Maria Isabella Leone, Manuel Romagnoli, Andrea Toros
Rok vydání:	2021
Zdroj:	Trademarks and Their Role in Innovation, Entrepreneurship and Industrial Organization ISBN: 9781003147442
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::c69f89862268dd1bd881cfe8a2197daf https://doi.org/10.4324/9781003147442-8 Zobrazit plný text záznamu