Building Wine Brand Communities with the Use of Social Media: A Conceptual Model

Autor: Laverie, Debra A, Humphrey, William F, Velikova, Natalia, Dodd, Tim H, Wilcox, James B
Jazyk: angličtina
Rok vydání: 2011
DOI: 10.13140/2.1.3904.5123
Databáze: OpenAIRE