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The paper examines in detail the problems of audit market quality. The modern audit quality control system in Ukraine is analyzed, the main indicators characterizing the development trends of the audit services market are considered. When representatives of different segments of society use the services of independent audit firms to make effective management decisions, it is necessary to conduct high-quality audits. To achieve this goal, we have given and described the structure, given a description of its elements, identified ways to develop to improve the quality of auditing. The market for audit services has an extremely high level of competition. In such circumstances, each individual audit firm must maintain a sufficiently high degree of image among current and potential users of their services. This can be achieved only by maintaining the impeccable quality of audits and constant review of the personnel structure of the audit firm. The purpose of writing the paper is to analyze the problematic aspects of quality control of audit services, functional aspects of audit quality control from the point of view of the external user, and the internal organization of quality work of specialists. In the context of globalization of the economy, the growth of commercial activity, production of goods, works and services, the main competitive advantage is quality, including this is typical for auditing. The main product of audit services is documentary evidence of financial (accounting) statements. With regard to related and other services, the result of audit activities is the provision of advice and development of measures for effective management of financial and economic activities of the enterprise. The quality and effectiveness of the audit product cannot be assessed before or at the time of service, only after all audit procedures have been performed. Quality control of audit activities is a set of measures aimed at improving financial and economic activities and reducing the risks of audit organizations. The decisive role for clients in choosing an audit company is played by an impeccable business reputation, so only organizations that provide their services in a quality and honest manner can count on competitive advantages in the audit market and profitability of sales. |
