Autor:	Stephen Blanchette, Klaus Fog, Christian Budtz, Philip Munch
Rok vydání:	2010
Předmět:	Core (game theory) Body shop Sociology Meaning (existential) Self worth Greek mythology Epistemology
Zdroj:	Storytelling ISBN: 9783540883487
Popis:	This story shows how important it is to our motivation and self worth, to know that our efforts contribute to something with a deeper meaning. In a simplified way, it shows why it is so important for companies to have a core story—something that becomes a motivating beacon for employees, and ensures the company communicates a clear and consistent message.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::c2b7a584de3ed0923987edf2867dba53 https://doi.org/10.1007/978-3-540-88349-4_4 Zobrazit plný text záznamu