Ranking assessment systems for responsible tourism products and corporate social responsibility practices

Autor:	Mara Manente, Erica Mingotto, Valeria Minghetti
Rok vydání:	2012
Předmět:	business.industry Geography Planning and Development Analytic hierarchy process Certification Public relations Ranking Accountability Sustainable practices Corporate social responsibility Marketing business Alternative tourism Tourism Earth-Surface Processes
Zdroj:	Anatolia. 23:75-89
ISSN:	2156-6909 1303-2917
Popis:	Responsible tourism and corporate social responsibility (CSR) have a significant role in promoting the integration of sustainable practices in the tourism industry. The paper presents the results of a study carried out on reporting programmes assessing the “responsibility level” of tourism companies. It aims at developing a tool to encourage and support enterprises, especially small companies, in behaving in a more responsible way and adopt systems to assess their business responsibility. After an overview of the literature regarding the concept of responsible tourism and CSR and a description of the reporting programmes, a quantitative model (the analytic hierarchy process) has been implemented to clarify the main attributes, the strengths, and the weaknesses of the assessment systems and to determine their overall effectiveness with respect to different criteria.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::c17dbe09cbe6e553bb5cf3d6a295dad2 https://doi.org/10.1080/13032917.2011.653633 Zobrazit plný text záznamu Plný text ve formátu PDF Plný text ve formátu HTML
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