FROM PENAGA TREE TO HERITAGE BOUTIQUE HOTEL: A CASE STUDY OF HOTEL PENAGA

Autor:	Yuen-Onn Choong, Lok Sin Kuar, Lee-Peng Ng, Chee Wee Tee, Sok-Yee Teoh, I-Chi Chen
Rok vydání:	2021
Předmět:	Tree (data structure) Tourism Leisure and Hospitality Management Forestry Business
Zdroj:	Tourism and hospitality management. 27
ISSN:	1847-3377 1330-7533
DOI:	10.20867/thm.27.3.7
Popis:	Hotel Penaga is a heritage-listed boutique hotel in the Unesco World Heritage Site in Penang, Malaysia. It was built in the 1920s and renovated into a 45-room hotel in 2008. Hotel Penaga was the first heritage-listed renovated hotel to be awarded Gold by the Green Building Index. Currently, Hotel Penaga is managed by Vouk Hotel Management. Hotel Penaga is committed to environmental sustainability and emphasizes destination marketing in its hotel operations. Achieving a healthy occupancy rate for the hotel is one of the biggest challenges for Hotel Penaga, especially after the pandemic.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::c00db6357acffdcb921cad63642565f1 https://doi.org/10.20867/thm.27.3.7 Zobrazit plný text záznamu