An empirical evaluation of the Gilly-Enis updated household life cycle model

Autor:	William D. Danko, Charles M. Schaninger
Rok vydání:	1990
Předmět:	Marketing Consumption (economics) Covariate Econometrics Sample (statistics) Psychology Variety (cybernetics)
Zdroj:	Journal of Business Research. 21:39-57
ISSN:	0148-2963
DOI:	10.1016/0148-2963(90)90004-w
Popis:	An updated household life cycle model, originally proposed by Gilly and Enis (1982), is evaluated empirically. The model produces strong significant differences across a variety of consumption areas, even after one adjusts for income as a covariate. Furthermore, this model results in only one percent of the sample classified as “other” and incorporates individuals into new classifications reflecting changing demographic trends as called for by other researchers.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::bb6bfe8803e557e6e9922d6f73c3e00d https://doi.org/10.1016/0148-2963(90)90004-w Zobrazit plný text záznamu