West Indies World Cup Cricket: hallmark events as catalysts for community tourism development

Autor:	Michelle Thame, Carolyn Hayle, Leslie-Ann Jordan, David Truly, Ben Tyson
Rok vydání:	2005
Předmět:	Economic growth Entrepreneurship business.industry Destinations Small business Private sector Focus group Tourism Leisure and Hospitality Management Political science Marketing Community development business Tourism Sports tourism
Zdroj:	Journal of Sport & Tourism. 10:323-334
ISSN:	1029-5399 1477-5085
DOI:	10.1080/14775080600806653
Popis:	This paper discusses the effect of the World Cup Cricket Tour on communities and tourism. The research project was conducted between March and August, 2005 in Barbados, Jamaica, and Trinidad and Tobago. The research question addressed in each country was: how can communities and private sector entrepreneurs take advantage of World Cup Cricket 2007 to develop or enhance community tourism ventures that will attract visitors both during and after the event? Research methods consisted of individual interviews and focus groups with 82 administrators of World Cup Cricket, tour/attraction operators, community development NGOs, community tourism specialists, small business associations, accommodations representatives, retail enterprises. This report describes findings in terms of (1) potential opportunities for community tourism/micro-enterprise development (including crafts, agro/culinary, tours/special destinations, festivals/special events, local sports, restaurants, transportation and lodging), (2) e...
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::b88ebafa24307a35600942286e17d1cc https://doi.org/10.1080/14775080600806653 Zobrazit plný text záznamu Plný text ve formátu PDF Plný text ve formátu HTML
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