Popis: |
Explores the relationship between educational providers and company clients on tailored MBA programmes. Examines the potential benefits and disadvantages of such programmes in terms of the relative number of providers/companies involved, and describes and evaluates the authors′ experience of developing and operating a consortium MBA involving two providers and nine companies. Presents both provider and company perspectives, and concludes that the resolution of potential conflicts resulted in a programme which satisfied the requirements of providers, companies and participants. Further, increased collaboration between educational providers may more accurately respond to the needs of clients, who may wish to use a number of providers in constructing “their” MBA programme. |