Adolescents’ exposure to paid alcohol advertising on television and their alcohol use: exploring associations during a 13-year period
Autor: | Agatha Faulkner, Kerri Coomber, Robin Room, Denise Azar, Melanie Wakefield, Sarah Durkin, Tanya Chikritzhs, Michael Livingston, Victoria White |
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Rok vydání: | 2017 |
Předmět: |
business.industry
Cross-sectional study 030508 substance abuse Medicine (miscellaneous) Human factors and ergonomics Poison control medicine.disease Suicide prevention Occupational safety and health Substance abuse 03 medical and health sciences Psychiatry and Mental health 0302 clinical medicine Environmental health Alcohol advertising Injury prevention Medicine 030212 general & internal medicine 0305 other medical science business |
Zdroj: | Addiction. 112:1742-1751 |
ISSN: | 0965-2140 |
Popis: | AIMS: To determine i) whether Australian adolescents' exposure to television alcohol advertisements changed between 1999 and 2011 and ii) examine the association between television alcohol advertising and adolescent drinking behaviours. DESIGN: Cross-sectional surveys conducted every three years between 1999 and 2011. Analyses examined associations between advertising exposures and reported drinking. SETTING: Five Australian major cities. PARTICIPANTS: Students aged 12-17 years participating in a triennial nationally representative school-based survey residing in the television advertising markets associated with the major cities (sample size range per survey: 12644 to 16004). MEASUREMENTS: Outcome measures were: drinking in the past month, past week, and past-week risky drinking (5+ drinks on a day). The key predictor variable was past-month adolescent-directed alcohol advertising Targeted Rating Points (TRPs, a measure of television advertising exposure). Control measures included student level characteristics, government alcohol-control advertising TRPs, road-safety (drink-driving) TRPs and time of survey. FINDINGS: Average monthly adolescent alcohol TRPs increased between 1999 (mean=2371) to 2005 (mean=2679) (pCONCLUSIONS: While Australian adolescents' exposure to alcohol advertising on television reduced between 1999 and 2011, higher levels of past-month television alcohol advertising were associated with an increased likelihood of adolescents drinking. The reduction in television alcohol advertising in Australia in the late 2000s may have played a part in reducing adolescent's drinking prevalence.This article is protected by copyright. All rights reserved. Language: en |
Databáze: | OpenAIRE |
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