Project implementation of CRM-system in the construction industry
| Jazyk: | ruština |
|---|---|
| Rok vydání: | 2019 |
| Předmět: |
комплекÑÐ½Ð°Ñ Ð¾Ñенка показаÑелей
method of expert assessments клиенÑооÑиенÑиÑÐ¾Ð²Ð°Ð½Ð½Ð°Ñ ÑиÑÑема авÑомаÑизаÑÐ¸Ñ Ð»Ð¾Ð³Ð¸ÐºÐ¾-ÑÑÑÑкÑÑÑнÑй Ð¿Ð¾Ð´Ñ Ð¾Ð´ logic-structural approach customer-oriented sysstem complex evaluation of indicators меÑод ÑкÑпеÑÑнÑÑ Ð¾Ñенок automation |
| DOI: | 10.18720/spbpu/3/2019/vr/vr19-1926 |
| Popis: | Рданной ÑабоÑе ÑазÑабоÑан пÑÐ¾ÐµÐºÑ Ð²Ð½ÐµÐ´ÑÐµÐ½Ð¸Ñ CRM-ÑиÑÑÐµÐ¼Ñ Ð½Ð° пÑедпÑиÑÑии ÑÑÑоиÑелÑной оÑÑаÑли, Ð´Ð»Ñ ÑокÑаÑÐµÐ½Ð¸Ñ Ð²Ñемени обÑабоÑки заÑвок и ÑÐ½Ð¸Ð¶ÐµÐ½Ð¸Ñ ÑÑÐ¾Ð²Ð½Ñ Ð½ÐµÑоÑмализованной инÑоÑмаÑии. ÐÐ°Ð½Ñ Ð¾Ð±Ñие понÑÑÐ¸Ñ Ð¸ клаÑÑиÑикаÑÐ¸Ñ CRM-ÑиÑÑем. ÐÑоведен анализ лидиÑÑÑÑÐ¸Ñ Ð½Ð° ÑÑнке ÑиÑÑем данного клаÑÑа, на оÑнове коÑоÑого пÑоведÑн ÑаÑÑÑÑ ÐºÐ¾Ð¼Ð¿Ð»ÐµÐºÑнÑÑ Ð¿Ð¾ÐºÐ°Ð·Ð°Ñелей каждой ÑиÑÑÐµÐ¼Ñ Ð´Ð»Ñ Ð´Ð°Ð»ÑнейÑего внедÑÐµÐ½Ð¸Ñ Ð¾Ð¿ÑималÑного ваÑианÑа. ÐÑоизведен логико-ÑÑÑÑкÑÑÑнÑй анализ пÑоекÑа. РазÑабоÑан гÑаÑик ÑеализаÑии пÑоекÑа в MS Project, а Ñакже пÑедÑÑавлено его ÑинанÑовое обоÑнование. In this paper, a project was developed for the implementation of a CRM system in the construction industry, to reduce the processing time of requests and reduce the level of non-formalized information. Given the general concepts and classification of CRM-systems. The analysis of the market-leading systems of this class was carried out, on the basis of which the complex indicators of each system were calculated for the further implementation of the optimal variant. Produced logical-structural analysis of the project. A project implementation schedule was developed in MS Project, and its financial justification was presented. |
| Databáze: | OpenAIRE |
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