MSMEs Marketing Strategies in Increasing Competitiveness in Modern Retail Markets Case Studies Medan City Indonesia and Kota Bharu Malaysia
| Autor: | Juli Suzlin bt Mohd Jalaludin, Rismawati, Norhidayah Bt Mohd Salleh, Melissa Khor Suan Chin, Agus Edy Rangkuti, Netty |
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| Rok vydání: | 2020 |
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| Zdroj: | The International Journal of Business & Management. 8 |
| ISSN: | 2321-8916 |
| DOI: | 10.24940/theijbm/2020/v8/i3/bm2003-039 |
| Databáze: | OpenAIRE |
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