An examination of the relationship between co-creation and well-being: an application in the case of tourism
| Autor: | Sihem Dekhili, Yousra Hallem |
|---|---|
| Rok vydání: | 2019 |
| Předmět: |
Marketing
media_common.quotation_subject 05 social sciences Sample (statistics) Structural equation modeling Tourism Leisure and Hospitality Management 0502 economics and business Loyalty Well-being Co-creation 050211 marketing Business Empowerment 050212 sport leisure & tourism Tourism Consumer behaviour media_common |
| Zdroj: | Journal of Travel & Tourism Marketing. 37:33-47 |
| ISSN: | 1540-7306 1054-8408 |
| DOI: | 10.1080/10548408.2019.1694122 |
| Popis: | The present study considers a sample of 339 French travellers to empirically examine the way co-creation affects consumer well-being. The findings obtained from a structural equation model confirm ... |
| Databáze: | OpenAIRE |
| Externí odkaz: |
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