Understanding and projecting the restaurantscape: The influence of neighborhood sociodemographic characteristics on restaurant location
Autor: | Jing-Huei Huang, Yang Yang, Wesley S. Roehl |
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Rok vydání: | 2017 |
Předmět: |
Estimation
Strategy and Management 05 social sciences Negative binomial distribution Real estate Metropolitan area Educational attainment Geography Housing tenure Tourism Leisure and Hospitality Management Urbanization 0502 economics and business Household income 050211 marketing Marketing 050212 sport leisure & tourism Demography |
Zdroj: | International Journal of Hospitality Management. 67:33-45 |
ISSN: | 0278-4319 |
DOI: | 10.1016/j.ijhm.2017.07.005 |
Popis: | To better understand the location patterns of different types of restaurants across the United States, we investigate the relationship between neighborhood sociodemographic characteristics and restaurant location using a unique data set from 2013 covering 30,772 U.S. zip codes. The estimation results from negative binomial regression models confirm the significant impacts of various sociodemographic factors (e.g., population density, median age, median household income, average household size, educational attainment, gender distribution, housing tenure, neighborhood urbanization) on restaurant location. We also project future restaurant growth potential based on model estimates and projected changes in sociodemographic characteristics by 2020. The results are analyzed, and several metropolitan areas in Texas and Florida are identified as having high potential for growth. Lastly, implications are provided for restaurant real estate practitioners. |
Databáze: | OpenAIRE |
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