Measuring Attitudes Toward Sponsor And Purchase Intention

Autor:	Dinh Toan Nguyen, Huy Thong Vu
Rok vydání:	2022
Předmět:	Marketing Organizational Behavior and Human Resource Management Strategy and Management Accounting Business Management and Accounting (miscellaneous) Management Science and Operations Research Business and International Management
Zdroj:	Cogent Business & Management. 9
ISSN:	2331-1975
DOI:	10.1080/23311975.2022.2049961
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::a637aa626b2f1632604950eff3f40294 https://doi.org/10.1080/23311975.2022.2049961 Zobrazit plný text záznamu