The evolution of social media and its impact on organizations and leaders

Autor: Betsy Tretola, Penny Candace Deans
Rok vydání: 2018
Předmět:
Zdroj: Journal of Organizational Computing and Electronic Commerce. 28:173-192
ISSN: 1532-7744
1091-9392
DOI: 10.1080/10919392.2018.1484597
Popis: This paper examines organizational impacts of social media on Fortune 100 companies over a 5-year period (2011–2016). Specifically, the study focuses on three broad areas of social media impact: (1...
Databáze: OpenAIRE