What Can We Learn from The Marketing of Independent Schools?

Autor:	Robert T. Tauber
Rok vydání:	1995
Předmět:	Higher education business.industry media_common.quotation_subject Primary education Education Public relations Alternative education Vocational education Quality (business) Sociology Comparative education Marketing business Preparatory school media_common
Zdroj:	NASSP Bulletin. 79:88-93
ISSN:	1930-1405 0192-6365
DOI:	10.1177/019263659507956714
Popis:	U.S. public schools can learn some thing about selling themselves from Australian independent schools. The "sales pitch" should include the offer ing of a quality academic program in a caring and disciplined environment.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::a4e55522ef1fe0ea3026ac5fb0fc1aab https://doi.org/10.1177/019263659507956714 Zobrazit plný text záznamu