THE INFLUENCE OF SHOPEE'S E-COMMERCE FEATURES ON ISLAMIC CONSUMPTION BEHAVIOR: A CASE STUDY OF STEI STUDENT AR-RISALAH CIAMIS

Autor:	Nila Nurochani, Garnita Ulfah Fauziah
Rok vydání:	2022
Zdroj:	Syari'ah Economics. 6:53
ISSN:	2807-8942 2615-7160
DOI:	10.36667/se.v6i1.1171
Popis:	This study aims to determine: The effect of Shopee's E-Commerce Facilities (Features) on student consumptive behavior. The data collection techniques uses a questionnaire method with a population of STEI Ar-Risalah students for the 2018-2021 academic year who have the Shopee Application, where purposive sampling is used as a sampling technique. IBM statistical application version 26 is used to assist researchers in analyzing research data through simple linear regression analysis. The results of this study show that the Shopee E-Commerce feature has an effect on student consumptive behavior. This is indicated by the results of the t test which shows the tcount value is greater than ttable (19.295 > 1.667) and a significance value of 0.000 which means it is smaller than the standard 0.05.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::a4aa4c3ac2fadf08f40b1d2fa93cad6b https://doi.org/10.36667/se.v6i1.1171 Zobrazit plný text záznamu