Effect of consumers’ online shopping on their investment in money market funds on ecommerce platforms
Autor: | Zheren Wang, Shenglin Ben |
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Rok vydání: | 2021 |
Předmět: |
Estimation
0209 industrial biotechnology Money market 02 engineering and technology Monetary economics Seemingly unrelated regressions Investment (macroeconomics) 020901 industrial engineering & automation Work (electrical) 020204 information systems 0202 electrical engineering electronic engineering information engineering Endogeneity Household finance Business Information Systems |
Zdroj: | Information Systems and e-Business Management. 20:325-346 |
ISSN: | 1617-9854 1617-9846 |
Popis: | Along with the rapid growth of online and mobile shopping, a recent interesting phenomenon is the introduction of money market funds by many ecommerce platforms. The goal might be to provide consumers the one-stop convenience of both shopping and short-term investment. So far, little rigorous work has examined the relationship between online shopping and investment in ecommerce money market funds (eMMFs). In this study, we examine how consumers’ online-shopping expenditure affects their eMMF investment amounts using data from the China Household Finance Survey (CHFS) dataset. We find that consumers’ online-shopping expenditure increases their eMMF investment amounts, holding other variables constant. This effect is significant and positive even after we consider the potential endogeneity issues with seemingly unrelated regression estimation. Further, analyzing whether consumers’ risky-market experience could moderate this effect, we find the coefficient of the moderating term to be significant after we consider the potential endogeneity issues. These findings suggest that consumers’ eMMF investments is largely affected by their online-shopping experience, and this effect is even stronger for those with risky-market participation. |
Databáze: | OpenAIRE |
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