'I’m F---ing Moving to Iowa:' Gender and Candidate Image in the 2020 Iowa Caucus

Autor:	Kelly L. Winfrey
Rok vydání:	2020
Předmět:	Cultural Studies Race (biology) Sociology and Political Science Social Psychology Presidential system Caucus Political science Candidate image General Social Sciences Gender studies Education
Zdroj:	American Behavioral Scientist. 65:558-573
ISSN:	1552-3381 0002-7642
DOI:	10.1177/0002764220981121
Popis:	The 2020 presidential race started in Iowa, like it has since 1972. The slate of candidates was the most diverse ever and included six women. This study examines the relationship between candidates’ gender, image, and support among Iowa voters. Iowans have access to candidates that other voters do not, so their perceptions provide unique insight into the construction of candidate images. This study examines the image qualities of leading candidates as perceived by Iowa caucus-goers in the fall of 2019. Using survey data of 576 likely Democratic caucus attendees, I examine the relationship between candidates’ gender, image, and support. I find that women candidates did not benefit from stereotypical strengths of honesty and compassion, but they were perceived as strong leaders. I also find evidence of differences in image evaluations based on respondent sex, with women voters rating untraditional candidates higher than men voters.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::9e96d85b32fef95cc72527df110c2518 https://doi.org/10.1177/0002764220981121 Zobrazit plný text záznamu