EVALUACIÓN DE LA CALIDAD DEL PROCESO DE NIVELACIÓN DE LA CARRERA DE ADMINISTRACIÓN DE EMPRESAS EN LA UNIVERSIDAD TÉCNICA DE MANABÍ, ECUADOR
| Autor: | Yanelis Ramos-Alfonso, José Roberto Cantos-Zambrano |
|---|---|
| Rok vydání: | 2020 |
| Předmět: |
010407 polymers
Medical education Standardization Higher education Process (engineering) business.industry media_common.quotation_subject Empathy 02 engineering and technology General Medicine 01 natural sciences 0104 chemical sciences SERVQUAL Promotion (rank) 020204 information systems Central government 0202 electrical engineering electronic engineering information engineering Quality (business) Psychology business media_common |
| Zdroj: | REVISTA CIENTÍFICA MULTIDISCIPLINARIA ARBITRADA "YACHASUN". 4:245-258 |
| ISSN: | 2697-3456 |
| Popis: | Quality in higher education plays an essential role, since it is about ensuring that students have a preparation that responds to their expectations, having a positive impact on the academic process and on their subsequent job placement, therefore the Central Government, through the competent bodies, it has established the strategies and standards for the Assurance of Educational Quality. The objective of this work was focused on evaluating the perception of the quality of the Leveling process of the Center for Promotion and Support for Income (CPAI) of the Business Administration career of the Technical University of Manabi. For this purpose, the SERVQUAL model was applied, specifically difference 5 referring to student satisfaction and difference 1 from an approach to knowledge of student perceptions by managers. For this purpose, the SERVQUAL model was applied, specifically difference 5 referring to student satisfaction and difference 1 from an approach to knowledge of student perceptions by managers. A mode of 4 was obtained in general, which establishes adequate student satisfaction. Opportunities for improvement were manifested through the differences in the criteria of managers and students in terms of empathy and response capacity, due to limitations in communication, stability of platforms and standardization of processes; elements to be considered for the continuous improvement of quality in the studied process. Keywords: quality, satisfaction, higher education, expectations, SERVQUAL. |
| Databáze: | OpenAIRE |
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