Ferment in Business Education: E-Commerce Master's Programs

Autor:	Subhash Durlabhji, Marcelline R. Fusilier
Rok vydání:	2002
Předmět:	Higher education business.industry Business education Computer science E-commerce Integrated curriculum Public relations Education Pedagogy ComputingMilieux_COMPUTERSANDEDUCATION Business Management and Accounting (miscellaneous) Master s Digital economy business Curriculum
Zdroj:	Journal of Education for Business. 77:169-176
ISSN:	1940-3356 0883-2323
Popis:	Business schools are developing strategies to prepare students for the new digital economy. In this study, the authors investigated recently launched master's programs in e-commerce by reviewing the curriculum and course descriptions of 67 programs that had Web listings of their programs. Findings suggest that the programs offered more nontechnical e-commerce courses than courses focusing on e-commerce technology. The authors explored the debate between those who believe e-commerce is a new discipline requiring its own degree programs and those who would weave e-commerce content into existing functional area courses.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::99b6036735b94a526de627fe4c621baf https://doi.org/10.1080/08832320209599067 Zobrazit plný text záznamu Plný text ve formátu PDF