Accelerating Collaboration With Social Tools

Autor: Dina Mehta, Alexandra Mack
Rok vydání: 2005
Předmět:
Zdroj: Ethnographic Praxis in Industry Conference Proceedings. 2005:146-152
ISSN: 1559-8918
1559-890X
Popis: As more and more corporate ethnographic work is crossing international borders, we are increasingly collaborating with teams that are spread across the globe. As a result, we need tools that enable us to work across boundaries. Since early 2004, the authors have been collaborating on a research project developed by an American company seeking to develop solutions specific to the Indian market. One of us, an Indian sociologist, led a team of ethnographers in India, while the other, an American anthropologist, managed research and analysis for concept development in the US. While all of the US -based team members spent time in the field in India during the project, integrating the teams into the same “brainspace” was a challenge. This paper describes how we used social tools to enable each set of team members to understand the work being done on the other side of the world.
Databáze: OpenAIRE