A Longitudinal Study of Parochial Contributions

Autor: James A. Henley, J. Duncan Herrington, Michael J. Cotter
Rok vydání: 1998
Předmět:
Zdroj: Journal of Ministry Marketing & Management. 4:79-88
ISSN: 1057-1523
DOI: 10.1300/j093v04n01_07
Popis: Parishioners' contributions are analyzed for a U.S. Roman Catholic church covering a 22-year period. Inflation-adjusted statistics are offered along with trend analysis including breakdowns on a yearly, monthly and weekly basis. Unlike surveys which may rely on memory and be vulnerable to sociat pressure, the data used in this study is directly observable and based on dollar tabulations-actual giving. The analysis may offer a point of comparison for future studies to uncover current Catholic giving trends. This information may be useful for administrators in forecasting revenues for more effective budget preparation.
Databáze: OpenAIRE