Developmpment of a business model of a small russian enterprise based on international benchmarking
| Jazyk: | ruština |
|---|---|
| Rok vydání: | 2019 |
| Předmět: | |
| DOI: | 10.18720/spbpu/3/2019/vr/vr19-5603 |
| Popis: | Ð¦ÐµÐ»Ñ Ð²ÑпÑÑкной квалиÑикаÑионной ÑабоÑÑ â РазÑабоÑка Ð±Ð¸Ð·Ð½ÐµÑ Ð¿Ð»Ð°Ð½Ð° Ð´Ð»Ñ ÑÐ¾Ð·Ð´Ð°Ð½Ð¸Ñ Ð¼Ð°Ð»Ð¾Ð³Ð¾ пÑедпÑиÑÑиÑ. Ðо вÑÐµÐ¼Ñ Ð²ÑÐ¿Ð¾Ð»Ð½ÐµÐ½Ð¸Ñ ÐÐРбÑли иÑÑÐ»ÐµÐ´Ð¾Ð²Ð°Ð½Ñ Ð±ÑдÑÑие конкÑ-ÑенÑÑ Ð² облаÑÑи ÑÑÑоиÑелÑÑÑва вÑеменнÑÑ ÑооÑÑжений ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ñ Â«Strabag» и «ÐеÑево ÐаÑк» Ð¸Ñ ÑинанÑовÑе оÑÑеÑÑ, Ñеклама и ÑайÑÑ. Так же пÑедÑÑавлена ÑеоÑÐ¸Ñ Ð¿Ð¾ Ð±Ð¸Ð·Ð½ÐµÑ Ð¼Ð¾Ð´ÐµÐ»Ð¸ÑÐ¾Ð²Ð°Ð½Ð¸Ñ Ð¸ ÑиÑк â менеджменÑÑ. РиÑоге бÑл пÑедÑÑавлен Ð±Ð¸Ð·Ð½ÐµÑ Ð¿Ð»Ð°Ð½ ÑÐ¾Ð·Ð´Ð°Ð½Ð¸Ñ Ð¼Ð°Ð»Ð¾Ð³Ð¾ пÑедпÑиÑÑÐ¸Ñ Ð´Ð»Ñ ÑабоÑÑ Ñ ÑÑидиÑеÑкими лиÑами по ÑÑÑоиÑелÑÑÑÐ²Ñ Ð²ÑеменнÑÑ ÑооÑÑжений «леÑÐ½Ð¸Ñ ÐºÐ°Ñе». ÐÑÑ Ð¾Ð´Ñ Ð¸Ð· даннÑÑ , полÑÑеннÑÑ Ð¾Ñ Ð¾Ð¿ÑоÑов ÑабоÑников компаний ÑÑ Ð¾Ð¶Ð¸Ñ Ð½Ð°Ð¿Ñавлений Ñделан вÑвод ÑÑо главнÑми показаÑелÑми Ð´Ð»Ñ ÐºÐ¾Ð¼Ð¿Ð°Ð½Ð¸Ð¸ ÑвлÑеÑÑÑ Ð½Ð°Ð´ÐµÐ¶Ð½Ð¾ÑÑÑ Ð¸ пÑоÑÑоÑа ÑабоÑÑ Ñ ÐºÐ»Ð¸ÐµÐ½Ñами, Ñем не могÑÑ Ð¿Ð¾Ñ Ð²Ð°ÑÑаÑÑÑÑ Ð½ÑнеÑние игÑоки на ÑÑнке, из-за Ñего ÑеÑÑÑÑ Ð¼Ð½Ð¾Ð³Ð¸Ñ ÑоÑÑоÑÑелÑнÑÑ ÐºÐ»Ð¸ÐµÐ½Ñов. The purpose of the final qualifying work - Develop a business plan for creating a small business. During the implementation of the WRC, the future competitors in the construction of temporary structures, the company Strabag and Tree Park, investigated their financial reports, advertising and websites. It also presents a theory on business modeling and risk management. As a result, a business plan was presented to create a small enterprise to work with legal entities for the construction of temporary structures of âsummer cafesâ. Based on data obtained from surveys of employees of companies of similar areas, it was concluded that the main indicators for the company are reliability and ease of working with clients, which the current market players cannot boast of, which causes many wealthy clients. |
| Databáze: | OpenAIRE |
| Externí odkaz: |
|