Popis: |
In the new paradigm of Open Banking, which promotes sharing bank clients’ data with other providers of financial services, banks are jostling for a position that keeps them relevant to consumers. In this quest, some banks aim to expand the trust their clients have in them to not only keep their money safe but also their personal data. As trust is a context-specific and ill-defined concept, questions are how banks envision this propagation of trust from one service to another and in which way they will present themselves as trustworthy custodians of personal data. We have conducted an extensive “remote ethnographic” study – including digital co-presence in the sector, four expert panel discussions and twenty-five expert interviews – to explore these questions. Our findings show that the basis for trust in banks to become custodians of people’s data is insufficient, and that a conflation of safe-keeping money with safe-keeping personal data will not remedy that insufficiency. Most importantly, more enforcement of privacy and data protection regulations and independent oversight will be needed, as well as verifiable safeguards and attention for individual differences in privacy sensitivity. |