The Neon Swan Effect: Anticipated Responses to Competitive Moves

Autor: Shu-Jung Sunny Yang, Yan Emma Liu
Rok vydání: 2012
Předmět:
Zdroj: Academy of Management Proceedings. 2012:10484
ISSN: 2151-6561
0065-0668
DOI: 10.5465/ambpp.2012.10484abstract
Popis: The research advances the action-oriented perspective on effective strategy. Competitive dynamics research suggests that a firm’s profit will decrease facing rival responses while anecdotal evidenc...
Databáze: OpenAIRE