Impacts on food policy from traditional and social media framing of moral outrage and cultural stereotypes
| Autor: | James Warn, Virginia Small |
|---|---|
| Rok vydání: | 2019 |
| Předmět: |
business.industry
050204 development studies 05 social sciences 0507 social and economic geography Stakeholder Public opinion language.human_language Framing (social sciences) Political economy Political science 0502 economics and business Environmental sociology Food policy language Social media business 050703 geography Agronomy and Crop Science Outrage News media |
| Zdroj: | Agriculture and Human Values. 37:295-309 |
| ISSN: | 1572-8366 0889-048X |
| DOI: | 10.1007/s10460-019-09983-6 |
| Popis: | Food policy increasingly attempts to accommodate a wider and more diverse range of stakeholder interests. However, the emerging influence of different communities and networks of actors with localized concerns and interests around how food should be produced and traded, can challenge attempts to achieving more open, sustainable and globally-integrated food chains. This article analyses how cultural factors internal to a developed country can disrupt the export of food to a developing country. A framing analysis is applied to examine how activists using social media to interact with the traditional news media in Australia were able to inflame public opinion and provoke outrage to disrupt the policy agenda. The paper contains a case study analysis of the media controversy in 2011 around the slaughter of beef cattle in Indonesian abattoirs and the subsequent banning of live cattle exports to Indonesia by Australia. The analysis draws on the theory of binary cultural oppositions to examine how practices in relation to the slaughter of beef cattle in Indonesia were reframed, through extensive media coverage of moral outrage into a critique of the values and cultural practices of Indonesian society. |
| Databáze: | OpenAIRE |
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