An examination of pro-stakeholder unethical behavior in the sales ethics subculture

Autor:	Adam C. Merkle, Bob G. Wood, O. C. Ferrell, Linda Ferrell, Joseph F. Hair
Rok vydání:	2020
Předmět:	Marketing Subculture business.industry 0502 economics and business 05 social sciences Stakeholder 050211 marketing Business Public relations 050203 business & management
Zdroj:	Journal of Marketing Theory and Practice. 28:418-435
ISSN:	1944-7175 1069-6679
DOI:	10.1080/10696679.2020.1777434
Popis:	The salesperson often faces ethical dilemmas when balancing the competing demands from their organization, manager, coworkers, and customers. At times, salespersons may exhibit pro-stakeholder unet...
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::8f7d4c0d9ab1e1c4f7024f1cb1682b41 https://doi.org/10.1080/10696679.2020.1777434 Zobrazit plný text záznamu Plný text ve formátu PDF