HYPE! TOWARD A THEORY OF EXAGGERATION IN INFORMATION TECHNOLOGY INNOVATION

Autor: Neil C. Ramiller
Rok vydání: 2006
Předmět:
Zdroj: Academy of Management Proceedings. 2006:A1-A6
ISSN: 2151-6561
0065-0668
Popis: Exaggeration, or hyperbole, has a long and important history in the information systems community, and it continues to be an essential part of the challenge managers face, as they pursue organizati...
Databáze: OpenAIRE