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Creativity can have a communal aspect when a group of people have a common goal. With the added advantage of an objective, creativity can be channeled and directed in specific directions and become centered around a focused set of ideas and principles. This can be applied to particular areas of human concern such as civic society, health and well-being, health services, rehabilitation, business regeneration, wartime resilience, and preparing for the future. Examples from these areas are presented in order to understand how creativity has been instrumental in achieving positive goals and has acted as a driver and motivator of change for individuals and communities. |
