sj-pdf-1-jmx-10.1177_00222429221148978 - Supplemental material for Understanding Customer Participation Dynamics: The Case of the Subscription Box

Autor:	Umashankar, Nita, Kim, Kihyun Hannah, Reutterer, Thomas
Rok vydání:	2023
Předmět:	FOS: Economics and business 150402 Hospitality Management
ISSN:	0022-2429
DOI:	10.25384/sage.22626590.v1
Popis:	Supplemental material, sj-pdf-1-jmx-10.1177_00222429221148978 for Understanding Customer Participation Dynamics: The Case of the Subscription Box by Nita Umashankar, Kihyun Hannah Kim and Thomas Reutterer in Journal of Marketing
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::87bc6d46ef7208f6186bec1fc1a612b3 Zobrazit plný text záznamu