Deception in weight-loss advertising: Newspaper use of press releases issued by the Federal Trade Commission

Autor:	Bryan E. Denham
Rok vydání:	2021
Předmět:	Communication media_common.quotation_subject 05 social sciences 050801 communication & media studies Advertising Commission Deception Newspaper 0508 media and communications False advertising 0502 economics and business 050211 marketing Business media_common
Zdroj:	Newspaper Research Journal. 42:198-214
ISSN:	2376-4791 0739-5329
DOI:	10.1177/07395329211013994
Popis:	The Federal Trade Commission (FTC) regulates advertising associated with dietary supplements, acting for consumers in cases of deception. This study examines the extent to which regional and national newspapers responded to 177 FTC press releases about deceptive claims associated with weight-loss supplements. Of 177 FTC press releases, 77 (43.5%) received at least some coverage in 212 newspaper reports; however, a relatively small number of releases accounted for the preponderance of coverage. Marked increases in news reports at certain points reflected FTC press releases involving multiple companies, new initiatives and the “superfood” acai berry.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::85e9da2b2eb81ff31c1a37f1d4e3c1c9 https://doi.org/10.1177/07395329211013994 Zobrazit plný text záznamu