The Ethics of Video News Releases: A Qualitative Analysis

Autor:	K. Tim Wulfemeyer, Lowell Frazier
Rok vydání:	1992
Předmět:	business.industry Communication Foundation (evidence) Meta-ethics Public relations Applied ethics Variety (cybernetics) Philosophy Qualitative analysis Information ethics Journalism Sociology business Ethical code
Zdroj:	Journal of Mass Media Ethics. 7:151-168
ISSN:	1532-7728 0890-0523
DOI:	10.1207/s15327728jmme0703_2
Popis:	This study analyzed 16 potential ethics-related problems associated with use and abuse of video news releases (VNRs) by public relations practitioners and electronic journalists. Causes and possible solutions to the problems were suggested and model ethics code guidelines were developed. Moral rules, moral ideals, theories of ethics, public relations theories, and electronic journalism theories were used to provide a general foundation for the analysis. A more specific foundation was provided by guidelines from a variety of media codes of ethics.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::85db2f84738dab5341e6786b8a7441c9 https://doi.org/10.1207/s15327728jmme0703_2 Zobrazit plný text záznamu