A Study on the Development of the Tourism Information Service based on a Service Science - Focus on Using VWORLD

Autor: Hyung June Kim, Myung Woo Oh, Junehwan Koh
Rok vydání: 2013
Předmět:
Zdroj: Journal of Korea Spatial Information Society. 21:23-36
ISSN: 2287-9242
DOI: 10.12672/ksis.2013.21.1.023
Popis: Recently, the VWORLD was built to ensure competition on the advance of domestic enterprise into foreign markets with rapid expansion of spatial information industry of the world. However, the policy to secure user is insufficient because the VWORLD's service is embryonic stages. Then again, tourist industry is growing rapidly and leading the world economy and number of domestic tourists are also steadily increasing. Although the size was expanded, Korean tourist industry's competition is relatively weak, so some scholars insist that raising the tourist industry's quality. This backgrounds make a study of the tourism information service. So, this paper progressed a study on the development of the tourism information service based on a service science and used VWORLD as a test model. This paper drew the customer's demands on the tourism information service and strategic points of the development from those by using a Quality Function of Deployment of service science's new service development methodologies. After that this study prioritized those strategic points. As a result, 'Face Map' that is a service model was made. Moreover, this study have try to raise the development's effectiveness and efficiency based on service science's a new service development process.
Databáze: OpenAIRE