The Moderating Role of Environmental Concerns in Travel Behavior: An Exploratory Study
Autor: | Tung-Zong Chang, Weng Hang Kong, Su-Jane Chen |
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Rok vydání: | 2017 |
Předmět: |
Cultural Studies
Consumption (economics) Linguistics and Language 05 social sciences Significant difference Exploratory research Travel experience Context (language use) Sample (statistics) Affect (psychology) Language and Linguistics Travel behavior Tourism Leisure and Hospitality Management 0502 economics and business 050211 marketing Marketing Psychology Social psychology 050212 sport leisure & tourism |
Zdroj: | Journal of China Tourism Research. 13:193-210 |
ISSN: | 1938-8179 1938-8160 |
DOI: | 10.1080/19388160.2017.1353471 |
Popis: | The growing concern over environmental impacts caused by human activities has led to more calls to explore how one’s environmental concern might affect travel-related decisions, evaluations, and behaviors. This study explores the moderating role of environmental concerns in the context of the established relationships between travel motivations, souvenir consumption, and travel experience. By clustering respondents into more and less environmentally concerned, the results show a significant difference in souvenir spending between the two groups among nature-motivated travelers, providing support for the moderating effect. For the complete sample, souvenir consumption has a lack of significant relationship with each of the three travel experience measures. However, in-depth between-group comparisons reveal that souvenir spending is significantly correlated with two of the three travel experience measures for the more environmentally concerned travelers; whereas none is significant for the less conc... |
Databáze: | OpenAIRE |
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