Quantifying heterogeneous individual perceptions in project management research
| Autor: | David C. Hackman |
|---|---|
| Rok vydání: | 2021 |
| Předmět: |
Individual heterogeneity
Computer science business.industry Strategy and Management media_common.quotation_subject 05 social sciences 0211 other engineering and technologies 02 engineering and technology Variance (accounting) Object (philosophy) Data science Outcome (game theory) Quantitative analysis (finance) Perception 021105 building & construction 0502 economics and business Scale effects Business and International Management Project management business 050203 business & management media_common |
| Zdroj: | International Journal of Managing Projects in Business. 14:1163-1184 |
| ISSN: | 1753-8378 |
| Popis: | PurposeThis article introduces the best-worst scaling object case, a quantitative method of producing individual level models of heterogeneous perceptions, for use in behavioural decision making research in projects. Heterogeneous individual perceptions refer to observed or unobserved differences between individual perceptions that impact the outcome being studied. Individual level models of perceptions are important to account for the impact of heterogeneous perceptions on measurement tasks, so they do not become an unobserved source of variance that potentially biases research inferences.Design/methodology/approachAn overview of individual heterogeneity is provided highlighting the requirement for individual level models in quantitative perception measurements. A literature review is then conducted of the quantitative methods and tasks used to measure perceptions in behavioural decision making research in projects and their potential to produce individual level models.FindingsThe existing quantitative methods cannot produce the necessary individual level models primarily due to the inability to address individual level scale effects, responses styles and biases. Therefore, individual heterogeneity in perceptions can become an unobserved source of variance that potentially biases research inferences.Practical implicationsA method new to project management research, the best-worst scaling object case, is proposed to produce individual level models of heterogeneous perceptions. Guidance on how to implement this method at the individual level is provided along with a discussion of possible future behavioural decision making research in projects.Originality/valueThis article identifies a largely unacknowledged measurement limitation of quantitative behavioural decision making research in projects and provides a practical solution: implementing the best-worst scaling object case at the individual level. |
| Databáze: | OpenAIRE |
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