Fintech, Crisis, and Marketing: How Technology-Driven Financial Firms Adapt Their Approach to Retain Customers
Autor: | S. Shreyanth, P. T. Suwetha, V. Kathiroli, S. Niveditha, Harshitha Jayaprakash |
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Rok vydání: | 2023 |
Zdroj: | Proceedings of the International Conference on Emerging Trends in Business & Management (ICETBM 2023) ISBN: 9789464631616 |
Databáze: | OpenAIRE |
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