| Popis: |
Dairy products are an integral part of every consumer basket, which makes them strategically important segment of the consumer living standard in Serbia. Consequently, it does not surprise the exceptional state interest in the field of antitrust regulation of the industry. The aim of this paper is to present the situation and current trends in the dairy industry, defines the methodological framework and carry out analysis of competition and market concentration in this sector. The basis of the analysis is consistent with the antitrust practice of the European Commission, i.e. its representative regulatory cases and fundamental scientific contributions in this field. Evidently, the proper definition of the relevant market presents a key issue in implementing regulatory procedures, which predominantly determine not only the process, but the final outcome of regulation. The survey was conducted based on data from relevant sources in 2009 and shows the conditions and intensity of competition and concentration in the dairy industry for that year only. |
