| Popis: |
Research by Nadarevic et al. (2021) indicates an association of the colors green and red with the attributes true and false, both on the explicit and on the implicit level. These findings on implicit color-validity associations are based on a Stroop-like paradigm which compares the speed and accuracy of participants' "true"/"false" responses to stimuli of different colors. The goal of the current research is to test the generalizability of Nadarevic et al.’s results with a different implicit measure: The Implicit Association Test (IAT, Greenwald et al., 1998). Initial experiments displayed the expected IAT effects (i.e., faster responses to green-true and red-false pairings compared to the reversed pairing) when the IATs involved both target colors. However, control IATs with other color combinations produced some unexpected results. In the upcoming experiment we thus want to further examine the mechanisms driving IAT results by disentangling the contributions of valence and salience to the observed color-validity effects. Therefore, we will compare IAT effects between different color-attribute IATs. The IATs will include either red and green color stimuli as our colors of interest or yellow and gray stimuli as control colors. These color stimuli will be presented together with different attribute stimuli depending on the experimental condition. Attribute stimuli will be either true and false synonyms (color-validity IAT), positive and negative concepts (color-valence IAT), or words and non-words (color-salience IAT). |
