Taking stock of shaping strategies: From firms driving markets for business performance to diverse actors shaping systems for sustainability

Autor:	Kaj Storbacka, Suvi Nenonen, Linda D. Peters, Roderick J. Brodie
Rok vydání:	2022
Předmět:	Marketing
Zdroj:	Industrial Marketing Management. 107:A1-A10
ISSN:	0019-8501
DOI:	10.1016/j.indmarman.2022.09.028
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::6c6f9a4dde5923c694a6f9dbd90c38b4 https://doi.org/10.1016/j.indmarman.2022.09.028 Zobrazit plný text záznamu Full Text from ScienceDirect