An Exploratory Study of Instagram Market Users’ Motivations and Shopping Behaviors : Focusing on 20’s and 30’s Female
| Autor: | Hyeon Jeong Choi, Bohyun Moon, Junyi Hur, Hye Bin Rim, Sumi Kim, Gahyeon Lim, Byung-Kwan Lee |
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| Rok vydání: | 2020 |
| Předmět: | |
| Zdroj: | THE KOREAN JOURNAL OF ADVERTISING. 31:157-182 |
| ISSN: | 1225-0554 |
| DOI: | 10.14377/kja.2020.8.31.157 |
| Databáze: | OpenAIRE |
| Externí odkaz: |
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