The Use of Social Media in the Marketing Strategy of Service Firms
Autor: | Pinelopi Athanasopoulou, Apostolos N. Giovanis, Marilou Ioakimidis |
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Rok vydání: | 2021 |
Zdroj: | Journal of Management Sciences. 8:24-38 |
ISSN: | 2313-0113 2413-8657 |
DOI: | 10.20547/jms.2014.2108203 |
Databáze: | OpenAIRE |
Externí odkaz: |