| Popis: |
Use of technology has been making the lives of people easier for a very long time now, and technology has provided so many solutions and has satisfied so many needs in the past that it has become almost indispensable in most activities. Implementing of technology, on the other hand, may be challenging, especially when it requires a certain level of change that impacts activities, processes, regulations, users and resources. The business environment might be the one environment in which the challenges and difficulties implied by technology implementing and use are actually weighted in the effect that technology use has on results. Companies in healthcare have been developing and expanding mostly through the use of technology and that is why the aim of this study is to investigate the extent to which technology is used in private healthcare companies in order to survive in competitive environments and identify the factors that can favor or limit their development. Using the feedback provided by workers in healthcare through qualitative research has made possible for this study to emphasize, from a management and marketing point of view, the need for technology in improving quality of service, patient satisfaction, processes and employee performance, and how, in the developing of a company, achieving qualitative growth (quality of service, time and process management) is as important as quantitative growth (usually measured in number of patients, revenues and other financial indicators). |
