Projections for Tourism Investments in Karaman Province

Autor:	Mete Sezgin, Murat Gumus, Semih Buyukipekci
Rok vydání:	2014
Předmět:	media_common.quotation_subject TOPSIS Business Marketing Function (engineering) Investment (macroeconomics) Hotel management Industrial organization Tourism media_common
Zdroj:	International Journal of Business and Management. 9
ISSN:	1833-8119 1833-3850
DOI:	10.5539/ijbm.v9n2p212
Popis:	Touristic investments play an important role in marketing the tourism in Karaman province. The main reason whythis study is conducted in this region with a high tourism potential is that Karaman province does not have atourism investment guide prepared so far. Our projections will serve for this purpose. In this study, touristicfunction ratio, hotel management function ratio, product-market analysis, perception map throughmulti-dimensional scaling method and TOPSIS method have been used.
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::6595597789a94c521c5cf00e4b8d2ea2 https://doi.org/10.5539/ijbm.v9n2p212 Zobrazit plný text záznamu