Pioneering orientation and the threat of imitation in tourism and hospitality firms: the role of knowledge strategy

Autor:	Dioni Elche, Ángela Martínez-Pérez, Pedro M. García-Villaverde
Rok vydání:	2021
Předmět:	Marketing business.industry media_common.quotation_subject Destinations Management Information Systems Orientation (mental) Hospitality Tourism Leisure and Hospitality Management Business Imitation Tourism media_common Ambidexterity
Zdroj:	Journal of Hospitality Marketing & Management. 30:1005-1034
ISSN:	1936-8631 1936-8623
DOI:	10.1080/19368623.2021.1918309
Popis:	This paper focuses on the moderating role of knowledge strategy between threat of imitation and pioneering orientation (PO) in tourism and hospitality firms (THFs) located in cultural destinations....
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::61cadb9c6c0a3460d53df7d56ab7e56d https://doi.org/10.1080/19368623.2021.1918309 Zobrazit plný text záznamu