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The research aims to evaluate the effectiveness of applying the economic and technological dimensions of the Kingdom's Vision 2030 in achieving competitive advantage and its repercussions on the Saudi society-Hail region. The researcher employed a descriptive-analytical approach, and the sample comprised sixty faculty members at Hail University in Hail. The sample size was determined based on the size of the population of the university, the research objectives, and the availability of resources. Therefore, this sample size was considered suitable for obtaining a representative sample of faculty members in the university. A questionnaire was utilized as the instrument for the study, and it was composed of two dimensions: the economic and technological aspects. The economic aspect included the labour market, efficient labour allocation and skills improvement, support for emerging businesses, enabling entrepreneurship opportunities and attractive competitiveness. Technological aspects included administrative operations, human resources, electronic regulation and technical infrastructure. The study concluded that the arithmetic mean values of the economic dimension with its sub-dimensions were high, with a percentage ranging between (68% − 84%). This indicates that the economic dimension had an impact on the competitive advantage. The results of the study also showed that the arithmetic mean values of the technological dimension with its sub-dimensions were high, with a percentage ranging between (68% − 84%). This indicates that technology has had an impact on competitive advantage. The study findings can be used to inform policymakers and businesses in the region to make informed decisions regarding the development of the region's competitive advantage. |
