Behavioral economics and social marketing campaign increases selection and consumption of school lunch garden bar Items among elementary school students (1019.19)

Autor:	Sheila St. Cin, Stephanie Bianco, Joshua Andre, Martin Frigaard, Cindy Wolff, Keiko Goto, Garth Hansen, Rachel Riley
Rok vydání:	2014
Předmět:	Consumption (economics) Bar (music) Fruits and vegetables Genetics Marketing Behavioral economics Psychology Molecular Biology Biochemistry Selection (genetic algorithm) Social marketing Biotechnology
Zdroj:	The FASEB Journal. 28
ISSN:	1530-6860 0892-6638
DOI:	10.1096/fasebj.28.1_supplement.1019.19
Popis:	The current study assessed the effects of behavioral economics (BE) and social marketing (SM) on the selection and consumption of garden bar fruits and vegetables in elementary school students. A q...
Databáze:	OpenAIRE
Externí odkaz:	https://explore.openaire.eu/search/publication?articleId=doi_________::5cc58c45d3f00e1ed921c345d9f5f519 https://doi.org/10.1096/fasebj.28.1_supplement.1019.19 Zobrazit plný text záznamu Plný text