Methodology of Online Survey Questionnaire based on Webgame towards Spacial Color Combination and Affective Word

Autor: Seungmook Kang, Hae-Yoon Kim, Youngsung Park, Kyeongsu Park
Rok vydání: 2010
Předmět:
Zdroj: The Journal of the Korea Contents Association. 10:133-141
ISSN: 1598-4877
DOI: 10.5392/jkca.2010.10.7.133
Popis: The purpose of this paper is to suggest one of effective online questionnaire methods by using web based games. The research examines the interrelation between space design element and emotion language in the background actually used in the web games, and suggests new questionnaire methods to overcome the problems of the insincere answers which is the limitation of online questionnaire methods. The paper is to examine the related references, and compare the merits and demerits between printed and online text based questionnaires. Then it suggests the on-line questionnaire methods based web games which can improve errors of the demerits. The emotional words and phrases database is embodied by the interrelation between the emotional words and four spaces such as a dwelling, a tradition, a commerce and a fantasy based on the position decision value of Gaussian distribution. The paper suggests to be utilized for a population calculability system such as a consumers preference test.
Databáze: OpenAIRE